Goal Tracker – Custom Event Tracking for GA4


TLDR: Goal Tracker for Google Analytics GA4 is a no-code plugin that helps you set up event tracking for your WordPress website.

This plugin makes it easy to track in-page elements such as call-to-action buttons, forms, ad visibility, and more with Google Analytics GA4. Best of all is that you don’t have to write custom code.

Working with GA4 can be challenging, especially if you migrate from Universal Analytics. But if you give it a chance, GA4 can become a powerful tool.

We set out to help you become an advanced user of Google Analytics without having to learn code.

🎁 What’s in the box?

  1. Track Links – both internal and external (looking at you Enhanced Measurements 👀)
  2. Track Email Links – We create a dedicated event for email links.
  3. Visibility Tracking – Fire an event when an element comes into view on the page (Ads, CTA buttons, Pricing Tables…)
  4. Click Tracking – Track user clicks on any element on the page, such as a contact form submit button or a call to action button.
  5. Recommended Events – Our user interface takes out the guesswork when using “recommended events”.
  6. Much more to come in the next few months.

Want to see the plugin in action?

🏷 Already using Google Tag Manager?

While Google Tag Manager has been here for years, we think that could improve when it comes to event tracking.

Goal Tracker for Google Analytics reduces the guesswork involved with recommended events and only takes a few clicks.

Oh, and the plugin can work on a website that already uses Google Tag Manager.

Need help?

You can read the documentation pages here – https://www.wpgoaltracker.com/ga4-help-center/

🗓 Want to reach out?

If you have any questions or suggestions or need help setting up the plugin, you can schedule a call, and we’ll be happy to chat.


  • Setup
  • Track Clicks and Visibility
  • Recommended Events
  • Custom Events


  1. Upload the plugin files to the /wp-content/plugins/wp-goal-tracker-ga directory, or install the plugin through the WordPress plugins screen directly.
  2. Activate the plugin through the ‘Plugins’ screen in WordPress


There are no reviews for this plugin.

Contributors & Developers

“Goal Tracker – Custom Event Tracking for GA4” is open source software. The following people have contributed to this plugin.




  1. Typo fix.
  2. Adding the getting started guide.


  • The first version of Goal Tracker GA!